Nearly 500 respondents participated in BrightLocal’s “Local Clicks & Calls” survey in August 2015. Together, this group of 477 has worked on optimizing over 8,200 business locations over the previous 12 months so we’re hearing from a combined group of local business owners and search marketers who are intimately involved in the interactions between local [...]
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Yesterday we had the pleasure of attending a regional training event and trade show for an industry that’s new to us. We’ve been exploring the possibilities of partnering our digital marketing experience with a few gentlemen who work in this industry so they invited us to come learn more. The lure of a delicious meal [...]
Is there really a difference between website rankings and digital marketing for a business to drive online traffic? If I have a website, prospects will find me - right? You are probably not going to be found if you are counting on people to find your site on their own. If you have some brand [...]
Use Digital Marketing to build an ROI based internet presence! Last year, Google processed over 1 trillion search queries. OVER 1 TRILLION!!! It is a mind-boggling number of searches (how many zeros are even in a trillion? 1,000,000,000,000) that sets the stage for why your business should be marketing on the internet. Think of how [...]
Understand how Google Local updates affect organic search results| Outreach Strategic Marketing - Winston Salem SEO Firm Ch-ch-ch-changes. You may have noticed that Google has introduced a new look to their search engine results pages. The biggest, boldest change is the number of businesses displayed but there are a number of other changes in the [...]
Use Video in Your Digital Marketing Campaign! Is it worth the time, effort and expense to include video in your business marketing arsenal? While this is not comprehensive or even in order of importance, here are nine important reasons why I say “Yes!” to video. • People like to watch videos. • If a picture [...]
Outreach Strategic Marketing, Inc. is excited to announce our expansion into Winston-Salem, NC. Winston-Salem is a vibrant, growing city filled with active, thriving businesses. Many of those business owners are searching for opportunities to effectively promote and develop their businesses online and we are proud to offer our expertise to assist. We know how to [...]